SEO + AEO / GEO

Search work that makes your business findable and answerable.

New Reward treats Google visibility and AI answer visibility as one system. We tighten the technical foundation, build service and industry content, improve entity signals, and monitor where your brand appears or disappears in search and AI answers.

Book the AI-visibility demo Match by industry

Deliverables in scope

Source: the operating loop below

Channels covered

Source: the operating loop below

Industries fitted

Source: industry fit below

Outcomes

What the buyer should expect this to improve.

More accurate search and AI-answer descriptions of the business
Clearer service pages for buyers and retrieval systems
A practical priority list for fixes that should ship first

Proof to source

Show the work before claiming the result.

Search Console clicks, impressions, and query movement
AI answer coverage to source and citation coverage to source
Schema validity and crawlability
Competitor share of answer

01Deliverables
SEO, AEO, and GEO audit · Keyword and answer-intent map · Structured data and metadata improvements · AI visibility and competitor prompt checks · Internal-link and content-cluster recommendations
02Channels
Google Search · Google Business Profile · AI answer engines · Website service pages · Blog and reference content
03Required setup
Website access or implementation lane · Google Search Console and analytics access when available · Business entity details, service list, and priority locations

Client readout

What the client sees when this work starts.

Each offer connects a deliverable to the client benefit, the backend or proof artifact, and the data New Reward can show without inventing outcomes.

SEO, AEO, and GEO

Search and AI visibility operating map

The client sees which searches, questions, pages, profiles, and answer engines need work first.

Artifact: Keyword map, answer-intent map, metadata/schema updates, sitemap and discovery-file checks, internal-link plan, and AI-answer snapshots.
Client data: Search Console clicks and impressions, query movement, crawl/schema status, AI mention and citation checks, and competitor share-of-answer categories when sourced.
Boundary: Do not claim ranking lift, revenue lift, lead lift, or AI-citation lift until the measurement window and source exports prove it.

Beyond this page

Where to go next.

This page carries the full offer. Definitions live in the FAQ, education in the field guide, and sourced proof in the case studies.

Offering page

/offerings/seo-aeo-geo

The full offer: deliverables, what each one gets you, the artifacts behind them, and the proof boundaries.

FAQ

/faq#search-ai

Definitions and objections: SEO versus GEO, why the acronyms sit together, and what data to expect.

Blog

/blog

Education and context for the campaigns this offer runs.

Case studies

/cases

Sourced proof only: activity, baseline, and measurement stories — no invented lift or causation.

SEO/GEO proof artifact

Keyword and answer-intent map

Client benefit: Shows which buyer searches and AI-style questions matter, which page owns each intent, and where content gaps exist.
Artifact: Keyword groups, answer prompts, page ownership, FAQ/blog cluster recommendations, and internal-link priorities.
Client data shown: Priority terms, page targets, current source coverage, planned updates, and measurement window.
Source boundary: This is planning and ownership proof. Ranking, lead, or revenue lift is measured later.

SEO/GEO proof artifact

Backend files and discovery artifacts

Client benefit: Makes the invisible technical work inspectable instead of asking the client to trust that files were updated.
Artifact: Metadata, schema, sitemap, robots rules, canonical checks, llms.txt, agent/catalog discovery files, and crawl paths when appropriate.
Client data shown: Artifact status, schema validation, crawlability, noindex/canonical notes, and unresolved access blockers.
Source boundary: These artifacts improve discoverability signals. They are not a guarantee that search or AI systems will cite the business.

SEO/GEO proof artifact

AI answer and competitor checks

Client benefit: Shows whether the business is mentioned accurately and whether competitors are winning the same buyer questions.
Artifact: Prompt set, answer snapshots, competitor mentions, citation/source notes, and follow-up content recommendations.
Client data shown: Mention coverage, citation coverage to source, accuracy notes, competitor share-of-answer categories, and next actions.
Source boundary: Use sourced snapshots and categories. Do not claim AI-citation lift until a comparable before/after window proves it.

Industry fit

This offer changes by vertical.

The same service line should sound different for a contractor, hospitality brand, lender, dental practice, or agency.

Hospitality

Local discovery, reviews, GBP, social clips, and AI-answer visibility for hospitality brands that need to show up before the visit is planned.

Contractors

A practical package for roofers, HVAC, plumbing, concrete, restoration, and other service businesses that compete on urgent local intent.

Medical and wellness

Profile authority, review workflows, educational content, and careful AI-search visibility for sensitive and trust-heavy services.

Financial services

Authority content, LinkedIn distribution, AI-answer visibility, compliant review paths, and reporting for lenders, CFPs, and financial-service teams.

Legal

Practice-page structure, local SEO, reviews, citations, schema, and AI-answer visibility for legal teams that need trustworthy discovery.

Dental

GBP, local SEO, reviews, paid ads, service pages, and appointment paths for practices competing on patient trust and convenience.

Pest control

Seasonal local SEO, GBP, review workflows, paid campaigns, and fast lead response for pest-control teams.

FAQ

Questions buyers ask before they start.

Is this just AI search optimization?

No. SEO still matters. New Reward combines traditional SEO, local SEO, structured data, content, reviews, and AI-answer visibility so the same business facts are discoverable across Google and AI systems.

What does GEO mean here?

GEO means Generative Engine Optimization: improving the signals AI systems use when they decide whether to mention, cite, or recommend a business in generated answers.

See where you stand, then decide the next move.

Start with a free audit when you want evidence first. Book a strategy session when you already know you need managed execution.

Request a free audit Book the AI-visibility demo

Back to offerings

SEO + AEO / GEO

Search work that makes your business findable and answerable.

Book the AI-visibility demo Match by industry

Deliverables in scope

Source: the operating loop below

Channels covered

Source: the operating loop below

Industries fitted

Source: industry fit below

Outcomes

What the buyer should expect this to improve.

More accurate search and AI-answer descriptions of the business
Clearer service pages for buyers and retrieval systems
A practical priority list for fixes that should ship first

Proof to source

Show the work before claiming the result.

Search Console clicks, impressions, and query movement
AI answer coverage to source and citation coverage to source
Schema validity and crawlability
Competitor share of answer

01Deliverables
SEO, AEO, and GEO audit · Keyword and answer-intent map · Structured data and metadata improvements · AI visibility and competitor prompt checks · Internal-link and content-cluster recommendations
02Channels
Google Search · Google Business Profile · AI answer engines · Website service pages · Blog and reference content
03Required setup
Website access or implementation lane · Google Search Console and analytics access when available · Business entity details, service list, and priority locations

Client readout

What the client sees when this work starts.

Each offer connects a deliverable to the client benefit, the backend or proof artifact, and the data New Reward can show without inventing outcomes.

SEO, AEO, and GEO

Search and AI visibility operating map

The client sees which searches, questions, pages, profiles, and answer engines need work first.

Artifact: Keyword map, answer-intent map, metadata/schema updates, sitemap and discovery-file checks, internal-link plan, and AI-answer snapshots.
Client data: Search Console clicks and impressions, query movement, crawl/schema status, AI mention and citation checks, and competitor share-of-answer categories when sourced.
Boundary: Do not claim ranking lift, revenue lift, lead lift, or AI-citation lift until the measurement window and source exports prove it.

Beyond this page

Where to go next.

This page carries the full offer. Definitions live in the FAQ, education in the field guide, and sourced proof in the case studies.

Offering page

/offerings/seo-aeo-geo

The full offer: deliverables, what each one gets you, the artifacts behind them, and the proof boundaries.

FAQ

/faq#search-ai

Definitions and objections: SEO versus GEO, why the acronyms sit together, and what data to expect.

Blog

/blog

Education and context for the campaigns this offer runs.

Case studies

/cases

Sourced proof only: activity, baseline, and measurement stories — no invented lift or causation.

SEO/GEO proof artifact

Keyword and answer-intent map

Client benefit: Shows which buyer searches and AI-style questions matter, which page owns each intent, and where content gaps exist.
Artifact: Keyword groups, answer prompts, page ownership, FAQ/blog cluster recommendations, and internal-link priorities.
Client data shown: Priority terms, page targets, current source coverage, planned updates, and measurement window.
Source boundary: This is planning and ownership proof. Ranking, lead, or revenue lift is measured later.

SEO/GEO proof artifact

Backend files and discovery artifacts

Client benefit: Makes the invisible technical work inspectable instead of asking the client to trust that files were updated.
Artifact: Metadata, schema, sitemap, robots rules, canonical checks, llms.txt, agent/catalog discovery files, and crawl paths when appropriate.
Client data shown: Artifact status, schema validation, crawlability, noindex/canonical notes, and unresolved access blockers.
Source boundary: These artifacts improve discoverability signals. They are not a guarantee that search or AI systems will cite the business.

SEO/GEO proof artifact

AI answer and competitor checks

Client benefit: Shows whether the business is mentioned accurately and whether competitors are winning the same buyer questions.
Artifact: Prompt set, answer snapshots, competitor mentions, citation/source notes, and follow-up content recommendations.
Client data shown: Mention coverage, citation coverage to source, accuracy notes, competitor share-of-answer categories, and next actions.
Source boundary: Use sourced snapshots and categories. Do not claim AI-citation lift until a comparable before/after window proves it.

Industry fit

This offer changes by vertical.

The same service line should sound different for a contractor, hospitality brand, lender, dental practice, or agency.

Hospitality

Local discovery, reviews, GBP, social clips, and AI-answer visibility for hospitality brands that need to show up before the visit is planned.

Contractors

A practical package for roofers, HVAC, plumbing, concrete, restoration, and other service businesses that compete on urgent local intent.

Medical and wellness

Profile authority, review workflows, educational content, and careful AI-search visibility for sensitive and trust-heavy services.

Financial services

Authority content, LinkedIn distribution, AI-answer visibility, compliant review paths, and reporting for lenders, CFPs, and financial-service teams.

Legal

Practice-page structure, local SEO, reviews, citations, schema, and AI-answer visibility for legal teams that need trustworthy discovery.

Dental

GBP, local SEO, reviews, paid ads, service pages, and appointment paths for practices competing on patient trust and convenience.

Pest control

Seasonal local SEO, GBP, review workflows, paid campaigns, and fast lead response for pest-control teams.

FAQ

Questions buyers ask before they start.

Is this just AI search optimization?

What does GEO mean here?

GEO means Generative Engine Optimization: improving the signals AI systems use when they decide whether to mention, cite, or recommend a business in generated answers.

See where you stand, then decide the next move.

Start with a free audit when you want evidence first. Book a strategy session when you already know you need managed execution.

Request a free audit Book the AI-visibility demo